The rapidly evolving accounting industry requires established professionals to be agile enough to adapt to new approaches. Being able to succeed through change demands an advancing of skills, especially in accounting-related technology, and needs accountants to keep their fingers on the pulse when it comes to finding more effective ways of working.
In the accounting industry, no man is an island. Building a reliable network in the field is critical for staying abreast of expectations and keeping loyal clients happy. Developing solid relationships keeps both accountants and accounting firms relevant. In today’s world, networking helps with collaboration, support, firm development, and long-term client acquisitions.
Understanding networking in accounting
Networking with professionals in your industry gives you access to information and ideas in social settings or related platforms.
For accountants, the benefits of networking extend far beyond the exchange of business cards. It opens doors to a vast reservoir of industry insights, best practices, and emerging trends. Through networking, accountants can foster collaborative relationships, tapping into a diverse pool of expertise that enriches their own skill set. Additionally, the camaraderie built in networking circles provides invaluable support during complex challenges, transforming professional connections into a safety net of shared experiences. As the accounting landscape evolves, the relationships forged through networking become not just a means of staying relevant but a cornerstone for thriving in a dynamic and interconnected industry.
Accountants manage larger datasets and use data visualization and analytics daily. Assessing financial risks helps them improve their services to enhance client relationships and boost their firm’s profitability. As such, it is beneficial for experts in the field to know and learn more from each other. With a strong network, accounting professionals expand their professional circle and establish common ground with others in their industry.
At Fusion, our CPAs have established meaningful and mutually beneficial relationships with accountants from other firms. This has seen us share insights on complex accounting matters as well as share and refer clients, depending on our specialized expertise in the field.
We have adopted principles of a purposeful approach to networking, which means that our accountants cultivate relationships with purpose and the potential of a mutually beneficial end goal.
Networking tips
In addition to following accountants within your graduate class or previous place of employment, there are a number of other successful networking opportunities for professionals.
Here are some meaningful ways our CPAs have managed to successfully network with professionals in the field:
1. Utilize online networking platforms
Our CPAs leverage professional networking platforms such as LinkedIn to connect with fellow accountants, join relevant groups, and participate in discussions. We have found it effortless and beneficial to share your insights and learn from others in the virtual space.
2. Volunteer for industry initiatives
Our CPAs have become passionate about industry-related initiatives and events that help build skills in the field. Networking is not just about gaining, it is about sharing too. We have put together simple videos giving technical tips around accounting software, and have found it to be of use to fellow accountants in the field.
3. Continue education and training
We have recently embarked on company-wide NetSuite certifications for our accountants and through this program, we have built meaningful relationships with other professionals.
4. Offer mentorship
Our CPAs engage in mentorship programs both being a mentor and having a mentor. At Fusion CPA, we offer newly qualified accountants work training to build up their hours of experience in the field. This has yielded meaningful connections with new accountants and universities in the industry.
5. Attend local networking events
Attend local business and networking events to build connections within your community. Local chambers of commerce often host business networking events where you can meet professionals from various industries. Our CEO, Trevor McCandles, often travels across the world to attend relevant conferences. This has also yielded great relationships with global experts in the field.
Adopting proactive and purposeful networking strategies can help you cultivate meaningful connections, stay abreast of industry developments, and contribute to the collaborative and dynamic landscape of the accounting profession. At Fusion we will always advocate for unity and collaboration as we have seen its benefits firsthand. Contact us if you need tips, or simply want to join our networking community.
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This blog article is not intended to be the rendering of legal, accounting, tax advice, or other professional services. We base articles on current or proposed tax rules at the time of writing and do not update older posts for tax rule changes. We expressly disclaim all liability in regard to actions taken or not taken based on the contents of this blog as well as the use or interpretation of this information. Information provided on this website is not all-inclusive and such information should not be relied upon as being all-inclusive.
